Dubai
I design products and build the teams that design them. At Emirates NBD I scaled the design function from 15 to 80+ and shipped retail products 135,000 people use every day. I never stopped doing the work: my team ships coded prototypes, not static Figma files, and on Finance Insight one artifact carried the product from sign-off to engineering, cutting handover time 80%. Outside banking, I led design on Be My Eyes, winner of an Apple Design Award and a Google Play Award.
One week, one quarter, or ongoing.
One Week
For leaders who need sign-off before they commit a budget. You get the product itself, not a picture of it: coded, on your brand, deployed behind a login. Open it on your phone, hand it to your CFO, put it in front of users.
Brief me Monday. You’ll get the prototype on Friday.
Book a sprint4–8 Weeks
Your design team ships static mockups. I’ll get them shipping AI-built coded prototypes instead - one artifact that carries stakeholder sign-off, design documentation, and engineering handover at once. Toolchain, token architecture, training, and a first real project shipped with you.
At a bank I took handover from ten days to two.
Start a projectOngoing
For heads of digital and CDOs whose design org grew faster than its operating model: a senior design leader on call, for teams that don’t have one full-time. Hiring, onboarding, design ops, making design legible to your C-suite - I scaled a team 5x and kept attrition at 12.6%. One working session a month, plus async review of everything you ship.
Request a slot
